The Trophy Method
The Trophy Method is all about serving users so well that they practically beg you to hack their brains into forming a regular habit of using your product.
1. Aligning Incentives
When you build a product that provides massive value for users, they will beg you to use every psychological trick at your disposal to make sure they stay hooked.
Learn more2. Establishing A Habit
Now that we've made sure our product provides users with value and incentives are aligned, the next step is to help the user build a regular usage habit.
Learn more3. Maintaining Engagement
With incentives aligned and a habit established, we must keep our users consistently delighted, encouraged, and engaged.
Learn more