User Retention Software
Reduce churn with proven retention mechanics
Build habit loops with streak preservation and loss-aversion triggers. Create progressive levels, achievements and rewards that keep users engaged for months.
Talk to a humanRetention Mechanics That Work
Build habit loops that bring users back day after day
Metrics
Track core user actions and tie them to retention mechanics like streaks, achievements, and loss-aversion triggers.
Achievements
Create progressive milestones that reward long-term engagement. Design achievement paths that give users reasons to stick around for months.
Email & Push Notifications
Send personalized re-engagement emails and streak-at-risk notifications. Bring dormant users back before they churn.
Acme
⚠️ Your 30-day streak is at risk!
Streaks
Build habit loops with streak preservation, freeze mechanics, and loss-aversion triggers that make breaking the chain feel costly.
Points
Reward consistent usage with points. Build economies that incentivize the retention behaviors you care about most.
Total points
Last 7 days
102 +29%
Leaderboards
Drive healthy competition with leaderboards. Motivate users to stay active by showing their rank among peers.
Sarah M.
Alex K.
Jordan T.
Wrapped
Celebrate user milestones with personalized wrapped experiences that highlight their journey and achievements throughout the year.
Your Year
in Review
2026
Habit Loops
Turn actions into daily habits
Build streaks with forgiveness rules, freeze mechanics, and loss-aversion triggers. Create the psychological commitment that makes users return day after day.
Progressive Achievements
Reward longevity, not just activity
Design milestone achievements that unlock over weeks and months. Give users long-term goals that make churning feel like losing progress.
Re-engagement Triggers
Bring churning users back
Send automated emails when users are about to lose their streak or go dormant. Personalized nudges that prevent churn before it happens.
How it works
Launch gamification in a matter of days
Track user interactions
Track the important actions that users take in your app with one line of code.
10 minutes
Start Tracking EventsDesign gamification features
Set up your gamification logic in the dashboard with no code.
45 minutes
Quickstart GuideDisplay gamification in your app
Use the Trophy API to fetch and display gamification data in your app.
1-2 days
API ReferenceLightning-Fast Integration
Simple APIs your devs will love
Use our pre-built gamification API to effortlessly build retentive user experiences. Get a team that's 100% focused on retention.
- Type-safe SDKs.
- We spend time worrying about abstractions and let you focus on what matters: building a great experience for your users.
- Intuitive documentation.
- Documentation built by developers for developers. Get started in minutes, not hours.
- Effortless debugging.
- Get to the root of the issue fast with detailed event logs and error messages.
// Server: Handle user completes lesson
// Validate lesson
if (!lesson.id) return;
// Track event in Trophy
await trophy.metrics.event(
"lessons", {
user: {
id: "user-123",
email: "[email protected]"
},
value: 1
}
);
// Mark lesson completed
await completeLesson(lesson);
return;
Trusted to deliver user experiences at scale
Get a team dedicated to your user experience. Deliver reliable, performant product experiences at scale.
- Historical uptime
- 99.99%
- Average boost in 14-day retention
- 16%
- Average dev time saved
- 2 months
- Users Tracked
- 500,000+
Gamification at scale
Industry giants retain with gamification
“If you need people to come back on their own — unprompted user engagement — you have to build habits. Without them, the business model doesn't work.”
“Another huge driver behind our MAU and subscriber growth was our annual Wrapped campaign… Wrapped is always a big contributor to our Q4 performance.”
“Streaks are our golden goose. A disgusting amount of Duolingo's success is tied to streaks. They drive engagement, retention, and even other features like notifications. Without streaks, we would not be where we are today.”
“If it's not fun, it's not going to work.”
“You want to make whatever activity you want to promote a less lonely experience.”
“What really matters is not the initial excitement, but whether people build a habit around the product... Once people can see progress, they're much more motivated to continue.”
“The streak feature is the single most impactful feature that contributed to this growth and success. In other words, you could argue that one feature created billions of dollars of value.”
Pricing
How many monthly active users do you have?
Only pay for active users — pay nothing if they churn.
Free
$0/month
For testing and evaluation
Start FreeUp to 100 MAUs
Features
Achievements
Streaks
Points
Leaderboards
Up to 500 Emails
Up to 500 Push Notifications
Starter
$99/month
For small applications
Get Started1,000 MAUs Included
$0.015 per additional MAU
Features
Everything in Free
DNS Verification
5,000 Emails Included
$0.0025 per additional email
5,000 Push Notifications Included
$0.0015 per additional push notification
Pro
$299/month
For larger applications with complex requirements
Get Started10,000 MAUs Included
$0.015 per additional MAU
Features
Everything in Starter
Webhooks
Custom Attributes
50,000 Emails Included
$0.002 per additional email
50,000 Push Notifications Included
$0.001 per additional push notification
Not sure where to start?
Get technical design and implementation advice from a team of gamification experts.
Gamification infrastructure that retains users
Boost retention and customer lifetime value. Try for free up to 100 MAUs.
