Email & Push Notification Gamification
Build automated lifecycle sequences
Notify users when they complete achievements, are about to lose their streak, or are becoming inactive with automated email and push notification sequences.
Email Gamification
Deliver gamified emails to users without writing any code
Set up automated email gamification sequences based on user interactions tracked through your existing metrics.

Metric-driven
Automated sequences
Set up automated email sequences based on your users' metrics, achievements, and streaks.

Tracked
Track opens and clicks
Trophy automatically tracks opens and clicks across all emails, so you can see what's working and what's not.
Trusted
Bring your own domain
Use your existing email domain and sender reputation to make sure emails reach the inbox and stay out of the spam folder.

Branded
Add your own brand
Configure your logo, colors, and fonts to make emails feel native to your brand and stand out in the inbox.

Localized
Send-time optimization
Set up send-time optimization with one line of code to ensure emails are delivered at the best time for each user based on their location.
Recap Emails
Send engaging progress reports
Deliver daily, weekly, or monthly recap emails to your users, personalized to their usage.
Reactivation Emails
Re-engage inactive users
Send personalized reactivation emails to users who are becoming inactive, reminding them to come back.
Streak Reminder Emails
Remind users to extend their streak
Send personalized streak reminder emails to users who are about to lose their streak, reminding them to come back.
Push Notifications
Automated gamified push notifications for your mobile app
Set up automated push notification sequences based on user interactions tracked through your existing metrics.
No-Code
Cross-platform integration
Integrate with Apple Push Notification Service (APNs), Firebase Cloud Messaging (FCM), and Expo Push Service with no code and send cross-platform push notifications to users.

Automated Tracking
Retention Tracking
Trophy automatically tracks retention metrics for your push notifications based on user engagement to help you optimize your notifications.

Template-driven
Customizable templates
Create highly personalized templates enriched with user and gamification data using a no-code notification builder with conditional logic.

Localized Delivery
Send-time optimization
Boost retention with send-time optimization and ensure notifications are delivered at the best time for each user based on their location.
Gamification at scale
Industry giants retain with gamification
“If you need people to come back on their own — unprompted user engagement — you have to build habits. Without them, the business model doesn't work.”

“Another huge driver behind our MAU and subscriber growth was our annual Wrapped campaign… Wrapped is always a big contributor to our Q4 performance.”

“Streaks are our golden goose. A disgusting amount of Duolingo's success is tied to streaks. They drive engagement, retention, and even other features like notifications. Without streaks, we would not be where we are today.”

“If it's not fun, it's not going to work.”

“You want to make whatever activity you want to promote a less lonely experience.”

“What really matters is not the initial excitement, but whether people build a habit around the product... Once people can see progress, they're much more motivated to continue.”

“The streak feature is the single most impactful feature that contributed to this growth and success. In other words, you could argue that one feature created billions of dollars of value.”

Gamification infrastructure that retains users
Boost retention and customer lifetime value. Try for free up to 100 MAUs.
